Prime Construction Cup · May 24, 2026

The day 16 teams, an Arsenal coronation and a worthy cause made the Emirates truly unforgettable

Outside, 100,000 Gooners roared as Martin Odegaard lifted the Premier League trophy after 22 years. Inside, 400 attendees played football, raised money and made memories of their own. For those who were there, the inaugural Prime Construction Cup will remain a momentous occasion.

The Emirates pitch set up for the Prime Construction Cup
The Emirates pitch on the morning of May 24th — small goals set, 60,000 red seats waiting. Photography: Double Son’s

There are days in football that linger. Not the ones you necessarily plan for. Not the ones with the biggest headline acts. Sometimes it is the days that converge — the ones where something you did not dare script actually happens — that stay with you longest.

May 24th, 2026 was one of those days.

By midday, the streets around the Emirates Stadium were already turning red. Flags hung from windows. Flares lit up Holloway Road. Somewhere between 100,000 people had descended on N5, all of them waiting for the same thing: to watch Arsenal lift the Premier League trophy for the first time in 22 years.

Inside the stadium, our 400 guests and industry colleagues were doing something else entirely — lacing up boots, organising five-a-side brackets and preparing to play football. The preparation for the initiatory Prime Construction Cup. And whether they knew it at the time or not, they had picked the single greatest day in a generation to do it.

Outside, the city was on fire. Inside, something quieter but no less meaningful was taking shape.
The Prime Construction Cup crest on the Emirates big screen
The PCC crest on the Emirates big screen — the tournament announced on one of football’s great stages. Photography: Double Son’s

How the day unfolded

Sixteen teams. One afternoon. The kind of bracket that demands something from everyone involved.

From the first whistle, it was clear this was no corporate box-ticking exercise. The football was competitive, the banter genuine, and the energy throughout — all while the sound of a delirious North London filtered in from beyond the stands — was a charge that no amount of event planning could manufacture. You either have it or you do not. The first Prime Construction Cup had it in abundance.

The trophy, when it was eventually lifted, went to the SCF Team, sponsored by Modern World Business Solutions — the charity’s own side, who produced a brilliant run of matches across the day to be crowned the first Prime Construction Cup champions. Runners-up Knight Harwood pushed them right to the end. The competition was fierce. The result, in retrospect, felt entirely right.

Players walking out onto the Emirates pitch
Walking out. The Emirates turf underfoot, the red stands all around — every team got a moment most footballers only dream of. Photography: Double Son’s
Intense challenge during a PCC match
No quarter given. The football was competitive from the first whistle. Photography: Double Son’s
Players contesting possession
Cornflake (amber) in action — one of the day’s most keenly contested matches. Photography: Double Son’s
Sponsors screen at the Emirates
The sponsors who made it possible — Cornflake, ACE Contracts London, Lutron, and Sports Connections Foundation. Photography: Double Son’s

The backdrop: a city transformed

Context matters in sport. And the context on May 24th was extraordinary.

As the PCC’s group stages got underway, news spread through the stadium that Martin Odegaard was preparing to lift the Premier League trophy just hours later — Arsenal’s first league title since the Invincibles of 2003–04. The 22-year wait was finally over. Mikel Arteta’s side had delivered glory, and the North London pride was palpable.

Outside, the scenes were unlike anything the stadium had witnessed in modern memory. Red smoke from flares drifted over Ashburton Grove. Tens of thousands of fans chanted, embraced and wept in equal measure. The roar that greeted the trophy lift could be heard well beyond the stadium walls — and well inside them too.

For the 400 PCC attendees, it created something money cannot buy: the sensation of being at the centre of history, even if they were there for a different kind of football entirely.

Prestige team photo on the Emirates pitch
Prestige line up on the Emirates turf. Photography: Double Son’s
Three Delcon players smiling
The Delcon contingent — full smiles, full kit, and an Arsenal bucket hat. Photography: Double Son’s

More than a trophy

That is perhaps the detail most worth sitting with.

The Prime Construction Cup was organised in aid of Sports Connections Foundation — a charity dedicated to giving children access to sport, opportunity and the kind of experiences that can quietly shape a life. Every team that took part did so knowing the day was about something bigger than a bracket.

£38,590
Raised for Sports Connections Foundation

The funds go directly towards giving more children access to sport — pitches that might otherwise stay locked, kit that might otherwise be out of reach, afternoons that might otherwise never happen.

In that sense, the SCF Team’s victory — sponsored by Modern World Business Solutions, playing under the banner of the charity itself — carried a particular resonance. This was not just a team lifting a trophy. It was the cause, in the most literal sense, winning the day.

Will you be the winner of the PCC screen
“In support of Sports Connections Foundation” — the message that underpinned every match of the day. Photography: Double Son’s
It was organised in aid of Sports Connections Foundation — and on this day, the charity’s own team lifted the cup.

The SCF Team lift the cup

The PCC trophy held aloft
The trophy, with the Emirates stands reflected in its surface. Photography: Double Son’s
The SCF Team with the Prime Construction Cup
Champions. The SCF Team — sponsored by Modern World Business Solutions — with the inaugural Prime Construction Cup. Photography: Double Son’s

What comes next

The first edition of anything carries a particular pressure. The template did not yet exist; the standard had not been set. In that context, what the organisers, teams, players, supporters and sponsors delivered on May 24th was more than a success. It was a foundation.

A huge thank you is owed to every team, player, supporter, sponsor and organiser who helped bring the first Prime Construction Cup to life. Without each of them, the day simply does not happen.

The SCF Team will arrive next year as champions. Knight Harwood will arrive with unfinished business. The other 14 teams will arrive with something to prove. And somewhere in the background, Sports Connections Foundation will be quietly counting on every one of them.

The trophy is back on the shelf. The memories — made on the most extraordinary day this stadium has seen in a generation — are permanent.

Here’s to the next one.

All sixteen PCC teams at the centre circle
All sixteen teams at the centre circle — the full field of the inaugural Prime Construction Cup. Photography: Double Son’s